ATLANTA -- It's local beer with a big taste and a tiny carbon footprint.
During Georgia's micro brew renaissance, attention has (rightly) been on taste. Breweries like Red Hare, Red Brick, Southbound, and Second Self have built loyal followings of beer drinkers who like to support local businesses and good beer. Now, those four breweries are embracing another customer favorite: they're going green.
"Consumers are beginning to demand more from their beer," said Bruce Maclane, Director, evercan Craft Brew Sales, Novelis. "They don't just want great taste, but also easy portability and now, sustainability."
Evercan contains a minimum 90% certified recycled content, and it can be recycled again and again. According to Novelis, the makers of Evercan, recycling aluminum required 95% less energy and produces 95% fewer greenhouse gas emissions than manufacturing primary aluminum.