ATLANTA -- It's a familiar image that usually means the holidays are near -- Santa's image on a can of Coca-Cola. But how did the image known today -- the bearded, jolly man in a red coat -- come to be?
According to an expert on Coca-Cola's history, the image was commissioned in the 1930s by the company for their national holiday campaign.
11Alive's Jeff Hullinger sat down Jacquie Wansley to discuss.
PHOTOS: Memorable photos with Santa!