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How much was a ticket to the first Super Bowl?

The game was held Jan. 15, 1967 at Los Angeles Memorial Coliseum.

LAS VEGAS — We're pretty accustomed these days to eye-popping Super Bowl ticket prices -- the average ticket sales in Las Vegas for this year's Super Bowl, for instance, are reportedly going for nearly $10,000.

And that's nothing new -- tickets to the Super Bowl have been in the thousands of dollars for many years now. 

But it wasn't always this way. 

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At the first Super Bowl, way back in 1967 (which also featured the Kansas City Chiefs, as it happens), they were practically mind-blowingly cheap. Take a look.

How much was a ticket to the first Super Bowl?

We know the answer thanks to a direct source. 

As a contemporaneous United Press International report from Jan. 5, 1967 notes: "Sales started at 9 a.m. (PST) at numerous agencies throughout Southern California and about 47,000 of the pasteboards were available going for $12, $10 or $6."

If you search for actual ticket stubs collectors have retained from the first Super Bowl, you an also see that they list prices of $6, $10 and $12.

So the short answer is the first Super Bowl tickets cost $12, $10 and $6. 

While that may seem preposterously cheap compared to today's prices, it's not quite as cheap as the surface numbers suggest (though, to be clear, it's definitely still preposterously cheap compared to today's prices).

How much would they cost in today's terms?

According to the U.S. Bureau of Labor Statistics inflation calculator, the high-end ticket of $12 in 1967 is roughly equivalent to $111.88 as of December 2023.

The $10 ticket would equate to $93.24 and the $6 ticket would equate to $55.94.

So, again, not quite as cheap as the straight $6 figure suggests... but most people would be through the roof to go to the Super Bowl in 2024 for $55.

   

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